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Analyzing Direct Marketing Business Alternatives Using a “Value” Approach
Analyzing Direct Marketing Business Alternatives Using a “Value” Approach This article describes some ... the traditional profit measurement standards for direct marketing and then presents a more comprehensive ...- Authors: Jay Jaffe, David S Lee
- Date: Apr 1998
- Competency: Technical Skills & Analytical Problem Solving
- Publication Name: News Direct
- Topics: Health & Disability; Life Insurance>Pricing - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance
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Keeping Current about Underwriting
Keeping Current about Underwriting This article notes the available pulications from Hank George, ... -- InstanceBeginEditable name="Header" --> News Direct – Number 56 | June 2007 <!-- InstanceEndEditable ...- Authors: Jay Jaffe
- Date: Jun 2007
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Health & Disability; Life Insurance>Underwriting - Life Insurance
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P^2IMA = 12 Dog Bones
P^2IMA = 12 Dog Bones ... Article from: News Direct May 2005 – Issue 50 18 NEWSDIRECT P 2 ... Neal from Marsh Affinity, Nancy Manning from AEGON Direct Marketing Services,and myself. The panel decided ...- Authors: Jay Jaffe
- Date: May 2005
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Health & Disability